Moe Norman Told Me, "The Ball Never Moves"
Here's What He Meant, and Why It's Costing You Shots

You make a good swing.

It feels right. The tempo's there.

And the ball goes somewhere it shouldn't.

So you go to work on your swing.

Here's the thing.

I've seen so many students make good golf swings with the wrong ball position and hit bad shots.

Not because of a bad swing. Because their ball position got out of place.

And when you keep "fixing" a swing that wasn't broken, you're building a bad swing habit on top of bad ball position.

It gets worse on the course.

Sidehill lies, downhill lies ... it's really hard to gauge ball position out there.

That's why, when you practice it, you have to get it right.

When I asked Moe Norman about ball position, he said the ball doesn't move.

He left it in the same place.

Then you'd watch him hit balls ... and it looked like the ball moved.

So it did two things.

It didn't move, and it did move, at the same time.

How does that happen?

Moe took a different width of stance for each club. Narrower for his irons. Wider for his driver.

That's the genius of ball position.

Here's what it looks like from above.

The ball stays in the same place relative to your lead foot.

Your lead foot never moves.

But as your trail foot goes wider, look at your lead shoulder.

It goes back.

And when your shoulder goes back, the ball is farther forward relative to it.

So your longer clubs get hit more on the way up. Your shorter clubs get hit more on the way down.

Don't take my word for it. Watch my lead shoulder as I go from an 8-iron to a 5-iron to a driver.

The ball didn't move. My lead foot didn't move.

Same swing. Only the stance changed.

Take an 8-iron.

The ball sits about five inches inside your lead heel. With the right stance width, it looks like it's in the middle of your stance.

Your lead shoulder is well in front of the ball.

So when you swing, your hands naturally lead. That 8-iron wants about six to eight degrees of shaft lean, and you get it without trying.

You take a little divot, and you can hear the ball compress.

Now take that same 8-iron with too wide a stance.

Same ball position. But now the ball is too far forward for your shoulder, and you can't lean the shaft.

You may top it.

Turn your sound on for this one. I'll hit the 8-iron the right way, then show you what happens when I get too wide.

You heard it.

And it's not just short irons.

The driver is the opposite. Get too narrow, and you're hitting down on it.

Fairway woods catch you both ways. Ball too far forward, and you top it or hit behind it. Too far back, and you're hitting down on a club with only 15 degrees of loft. You can't launch it.

You want something down there to reference your target line. No argument.

But an alignment stick is a straight line.

It might tell you where you're kind of lined up.

It doesn't tell you where the ball goes.

It doesn't tell you how wide to stand for the club in your hands.

And it can't show you the arc, because the swing is in a circle. There's a slight inward motion of the backswing.

That's a pretty confusing way to learn ball position.

Let me show you what I mean.

The original Alignment & Ball Position Trainer gave you a great target line and a zone for your ball position.

The ARC solves the part it couldn't: a golf swing actually has an arc to it.

Here's what's built into the ARC that wasn't there before:

It still gets your ball position, stance width, and alignment right. Now it helps with your swing path, too.

Here are the two boards side by side.

Look, I get it. You've probably spent a lot of range time working on your swing.

Tips. Lessons. Videos. A new swing thought every week.

And some days it clicks ... and the next day it's gone.

Here's what I want you to consider. Maybe the swing wasn't the problem.

Maybe the ball was just in the wrong place.

Moe left the ball in the same place and changed his stance for the club in his hands. Every time.

The ARC lets you do the same thing, every time you practice. No guessing.

So ... you in?